SEO-Friendly URL structure

This feature is not available for all customers yet.

By default, when filtering a collection by selecting multiple filter option values, often regular unshortened links may be aesthetically unpleasing and SEO unfriendly when containing complex character patterns.

Here is a demo of our standard URL format:

Upon your request, we can help you shorten the URL by removing the prefix  " pf_xxx_” from the URL, and if there is more than one selected value of a filter option, we can combine their keys into one and separate the values with a comma.

Here is an example of one of our stores that uses our shortened URL format:,L

If you are interested, please feel free to let us know (, we are happy to help.

Or if you're familiar with code, you can refer to this document to implement it by yourself.